Training

How to Wholesale Real Estate: The Full SOP Playbook

Every SOP we use to run a wholesaling business, in one free playbook.

  • Acquisitions scripts and lead qualification
  • Contract templates for cash, novation, and subject to
  • Comping and land due diligence

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What Is Inside

This free playbook shows you how to wholesale real estate with the full set of SOPs behind a working wholesaling business. It covers getting deals signed, closing them, follow up automation, and marketing. It is for new and growing wholesalers who want a system instead of guessing.

This is the master folder, and it holds most of the other free SOPs Leads Up AI gives away. It has four sections. Acquisition and Sales covers getting deals signed: seller scripts, the lead qualification playbook, the CRM lead SOP, contract templates, comping videos, land due diligence, hiring acquisition reps, and recorded calls. TC and Dispo covers everything after signing: novation and wholesale transaction SOPs, disposition and cash buyer playbooks, seller intro calls, price reductions, utilities, deal folder organization, title companies by state, and hiring a TC.

GHL Automation and Workflow is the GoHighLevel build manual with 24 workflows, follow up templates, and a bulk SMS SOP. Marketing holds the Facebook bandit sign method. In total there are about 72 files: SOP PDFs with checklists, Word and Google docs, spreadsheets, training videos, and call recordings.

What it covers

  • Acquisitions scripts and lead qualification
  • Contract templates for cash, novation, and subject to
  • Comping and land due diligence
  • Hiring acquisition reps and TCs
  • Novation and wholesale transaction coordination
  • Disposition and cash buyers
  • GoHighLevel workflows and follow up
  • Facebook bandit sign marketing

Who This Is For

  • New wholesalers who want a full system from day one
  • Growing teams that need written processes for every role
  • Owners who want to stop being the bottleneck

Get The Free Wholesaling Playbook

Frequently Asked Questions

How does real estate wholesaling work?

A wholesaler finds a motivated seller, signs a contract to buy the home at a discount, and then sells that contract to a cash buyer for a fee. The wholesaler usually never takes ownership. The buyer closes on the home, and the wholesaler is paid at closing.

How much money do you need to start wholesaling?

You need less than most real estate strategies, but not zero. Expect costs for marketing or leads, earnest money deposits, a CRM, and phone and texting tools. Marketing is usually the biggest cost.

Do you need a license to wholesale real estate?

In most states you do not need a license to wholesale your own contracts, but some states now require a license or special disclosures for certain wholesaling activity. These laws change often. Check your state's rules and talk with a local real estate attorney.

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