Lead tips & deal strategies
Simple, no-fluff advice on getting more leads and closing more deals.

Foreclosure Leads for Real Estate Investors: Where They Come From and What They Are Worth
Foreclosure leads get treated as one category when they are really three, and the three behave nothing like each other.…
Read more →
Motivated Seller Ads: What Actually Works on Google, Facebook and YouTube
Running ads to find motivated sellers is simple to describe and easy to do badly. The platforms are Google, Facebook…
Read more →
Probate Leads for Real Estate Investors: How the Process Actually Works
Probate leads have a reputation for being the highest quality seller leads in real estate, and the reputation is broadly…
Read more →
How to Find Distressed Properties: 7 Sources Ranked by Cost Per Deal
Every list of ways to find distressed properties is the same list. Driving for dollars, courthouse records, absentee owner lists,…
Read more →
Real Estate Leads Pay at Closing vs Pay Per Lead: The Real Math
Pay at closing is the most attractive offer in real estate lead generation, and it is the one investors ask…
Read more →
How to Get Leads for Real Estate: 3 Questions to Ask Before You Buy
There are only really three ways to get leads for real estate. You generate them yourself, you buy a list…
Read more →
Inbound vs Cold Call Leads: The Real Cost Per Deal
If you are deciding whether to buy inbound pay per lead leads or cold call leads, the sticker price on…
Read more →
How to Find Off Market Properties: The Investor’s Complete Playbook
Off-market properties are less competitive and more profitable. Learn how modern investors find them through inbound channels, why this method…
Read more →
Google Ads for Real Estate: Proven Strategies to Generate More Leads and Maximize ROI
Google Ads can be one of the most powerful tools in your real estate lead generation arsenal, but only if…
Read more →